This is the real ISB interview experience of a candidate who has 5 years 6 months of work experience in Hospitality industry.

The ISB interview was conducted on February 21, 2016. As per the candidate’s information, there were three alumni in the interview panel.
Interview Date | 21st February, 2016 |
Work Profile | ITC Limited, 3 different roles, 5.5 years |
Re-Applicant? | No |
Interviewers’ Profile | P1- Alum P2- Alum P2- Alum |
Your Opinion on the approach of the interviewers and their key focus | This was a stress interview. It is important to be prepared for a stress interview. |
Qn: Why ISB after 6 years work ex? After ISB, your peers will be 2 years senior to you.
A: I have contributed and learnt a lot in ITC. Thinking about what will happen in the shorter run is unimportant. I should think about what I can learn how ISB will contribute to my new role.
Qn: Elaborate on your current role.
A: Answered.
Follow-up Qn: Price points of competitors
A: Answered.
Qn: Number of squares in a chess board
A: Answered
Qn: What if you were to plan the strategy of Flipkart’s big billion sales?
A: Spoke about marketing activities, asking consumers to keep things in the cart, plan and execution of exact delivery date.
Follow-up Qn: Why is the delivery date important?
A: Gave an example of my plight on one occasion where Snapdeal which took 1 month to deliver and Flipkart which delivers always before time.
Qn: What is your biggest fear in life?
A: Professionally, if I am not contributing and learning in the workplace and my position in the organization becomes stagnant. Personally, it would be not spending enough time with family.
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